Archive Monthly Archives: August 2019

Hosting options for email marketers

Choosing a hosting package can be quite a complicated task and the 1 thing you should never base this decision on is price alone

In this post I will explain the basic options available and give the pros and cons for each and then I will provide details of our brand-new hosting package which has been designed by us specifically for our InboxingPro autoresponder customers

Basic shared hosting

This is what most marketers start out with because it is very cheap and does the job of hosting a few websites

Shared hosting allows you to rent space on a shared hosting server along with hundreds if not thousands of other customers, every server has a maximum capacity to store data and send emails, you can find a lot of offers that claim to offer unlimited everything for a few dollars per month, in reality you will get a few customers taking the majority of the space which means the service is slow and sluggish but the biggest issue for email marketers is you cannot add your own domain name to the DNS to help validate the records and in most cases the shared IP is always blacklisted so shared hosting is not recommended for anything but storing data and websites that don’t attract much traffic

VPS Hosting

VPS Virtual Private Server (VPS) Hosting is a cross between Shared & Dedicated. A physical server, called the parent, runs several VPS instances, which are granted a strict portion of the parent server’s hardware resources.

These instances are rented out and operate as independent servers from one another, so it’s essentially renting part of a dedicated server.

These plans range in prices and offer easy affordable scaling and better performance or security than a shared hosting website.

You also normally get a dedicated IP and for an additional fee you can also get a cPanel license to access the DNS editor to add the records to verify the sending domain has a good reputation

Dedicated Server Hosting

The dedicated server is the top tier of web hosting, Dedicated Servers are just what the name implies, a server dedicated to you.

All the hardware that makes up the server is under your control. Dedicated servers often share network access with neighbouring dedicated servers in a data centre, but they share no hardware and each one is dedicated to its own customer.

 These plans tend to be the most expensive but give you the best performance, security, and flexibility.

As you can see each of these hosting products work in different ways. This means each will have its own strengths and weaknesses over the others.

So, let us compare Shared Hosting vs VPS vs Dedicated by a few different metrics to see how we obtained this tier structure.

Performance

Performance matters. If you want to keep your customers happy, you need to provide them with top-notch performance. A survey conducted by Kissmetrics discovered that nearly half of web users expect a site to load in 2 seconds or less, and they tend to abandon a site that isn’t loaded within 3 seconds.

Furthermore, 79% of web shoppers who have trouble with website performance say they won’t return to the site to buy again and around 44% of them would tell a friend if they had a poor experience shopping online. The bottom line here?

It takes only a second of difference from slow page loads to lose out many potential or even perpetual sales.

Poor Performance – Tradational Shared Hosting

These plans generally include very limited resources as they are granted only a fraction of the available system hardware. They can find themselves robbed of resources by other sites on the same server monopolizing them. The Shared Hosting tier is good for low traffic and static websites.

Good Performance – VPS Hosting

VPS plans are limited by the available hardware assigned to the plan. There is a performance tax on the hardware when running in a visualized setup. However, this tax has become smaller and smaller over time allow more comparable performance levels to Dedicated Servers.

Great Performance – Dedicated Server Hosting

Direct access to the hardware provides the best possible performance configurations with a dedicated server.

InboxingPro hosting

You may know we have recently undergone a major server upgrade and migration and we now have super-fast servers with tons of memory

We have explored the option of providing exclusive hosting and now we have a lot of spare capacity from our new server structure we have designed a totally unique package designed to get the best possible email delivery and host fast loading websites

The biggest issue with hosting and email delivery is unless you can add records to the DNS editor to validate the sender domain you will never get any decent delivery

Our new service takes advantage of the low-cost shared hosting to store your websites and files etc but we have added a dedicated IP and cPanel access, so you get the benefits of sending emails as a trusted sender but without the cost of a dedicated server

Unlike a typical shared hosting set up, we are also using super-fast SSD disks and we are limiting the number of customers to 100 per server to ensure everyone can have their own exclusive storage space with fast website loading

Because we control and manage the servers, we can send thousands of emails per hour and we have included a choice of email sending limits and disc space to maximise cost savings

We think this brand-new service is perfectly positioned to provide everything an email marketer getting started needs to build a successful email marketing business but without paying hundreds of dollars per month

You can get started hosting up to 4 websites sending 10,000 emails per day (300,000 per month) for just $20 per month which includes 10GB SSD disk space, a dedicated IP and full cPanel access

You can use an existing domain name to host the service or you can buy a new domain directly in our new hosting platform

If you want help to use the new server with the InboxingPro app we provide an additional set up service costing just $30 and we will have you up and running within 24 hours sending emails for free from your own dedicated IP

The option to add this service is on the check out page once you choose the package best suited to your requirements

We are also currently developing our own hosting platform and will be launching our own range of VPS and dedicated servers within the next couple of weeks so watch out for our launch emails

This new email hosting service is now live and you can get the information here